Moving your business to a new location can really give it the fresh start that it needs, especially if it has been struggling. If you can manage to find a better location that’s closer to your prime customer base, or if you’re able to find a spot for your business on a busy avenue where a lot of people walking and driving by will see your company name outside the building, you can increase your odds of generating new clients who can then continue coming back for more work, helping your generate even more income over time. And moving to a more affordable location can help you save a lot of money on overhead costs, such as rent, thereby allowing you to allocate that money to other expenses instead.
If you’re ready to move your company and start fresh, continue reading for some important tips to help you do so.
Offer Discounts to Existing Customers
In order to get existing customers to follow you to your new location, and to give them a reason to come visit you at your new space after you open, offer them discounts and other incentives. This will ensure that they have a reason to come by the new place, get a feel for the new location and their commute to it, and experience the new things that you have to offer them because of your new office or retail space.
Set Up a Grand Opening Event
Once you have your official moving day set, you can then plan to host a special event in order to generate some more buzz about the fact that your company is in a brand new office space, retail space, etc. A grand opening can be the perfect way to allow both old and new vendors, clients, and customers to see the new place and get a better understanding of your products and services. It’s the perfect way to celebrate the accomplishment of moving, and it’s also a perfect way to get everyone to come and see your new place before they forget the fact that you moved and that you have a stellar new facility to work out of.
Shop Around for the Most Affordable Movers
Moving is no easy task, and it can become quite expensive, especially if you have a lot of high-end, heavy equipment that you need to transport. For example, a large printing facility may have machines that are extremely difficult to lift, and electricians may need to come in to make sure that the machines can be set up in the new space correctly and safely. Therefore, when searching for commercial movers, make sure you ask plenty of questions and get pricing. This will help you find the company that’s right for you that will help you save money during your move.
Moving your business can be a time-consuming and frustrating process. But if you look at it as a way to start your business off fresh again, you can have some fun with it by planning a grand opening event and other promotional events.
Today’s featured writer, Thomas Philip, is an employee at Office Move Pro, well-known office movers in Toronto. When he is not busy offering logistics services toclients, he likes to read books with a cup of hot coffee.